Buena Vista University

B.A. Degree with a Major in Marketing 

Buena Vista University Graduate & Professional Studies is exclusively for students seeking to complete degrees begun elsewhere. We facilitate the smooth transfer of credits from Minnesota West Community and Technical College. This advising guide is effective for students entering BVU in the 2011-12 academic year. As course and degree requirements change, students are encouraged to consult with BVU personnel.

Minnesota West Community and Technical College has a full articulation agreement with Buena Vista University. Students who have completed an approved associate's degree at Minnesota West Community and Technical College can seamlessly move on to complete a bachelor's degree through Buena Vista University.

Courses Required for a Marketing Major

(61 Credit Hours)

MN West Community & Tech College Requirements

 

Common Business Core:
ACCT 205 - Financial Accounting......................................................................BUS2201 - Principles of Accounting I
ACCT 206 - Managerial Accounting..................................................................BUS2202 - Principles of Accounting II
ECON 205 - Principles of Microeconomics.....................................................EC0N2202 - Principles of Microeconomics
ECON 206 - Principles of Macroeconomics...................................................ECON2201 - Principles of Macroeconomics
MGMT 206 - Management Science
MGMT 306 - Principles of Management.............................................................BUS2221 - Principles of Management
MGMT 315 - Business Law I.............................................................................BUS2241 - Business Law
MGMT 492 - Business Policy & Strategy
FNBK 306 - Managerial Finance
MRKT 306 - Principles of Marketing....................................................................BUS2230 - Principles of Marketing  MATH 140 - Elementary Applied Statistics...................................................MATH1105 - Intro Probability & Statistics 

Major Courses:
MGMT 307 International Business
MRKT 340 Business Marketing
MRKT 355 Consumer Behavior
MRKT 418 Market Research
MRKT 432 Strategic Marketing
MRKT 495 Marketing Internship

Two electives from:
MRKT 350 Retailing
MRKT 353 Field Experience in Sports Marketing and Management
MRKT 354 Sports Marketing
MRKT 400 Practicum in Marketing Problems/Small Business Institute (SBI)
MRKT 407 International Marketing
MRKT 410 E-Commerce
MRKT 414 Selling................................................................................................BUS2232 - Professional Selling
MRKT 415 Sales Management

One course from:
ACCT 309 Cost Accounting...........................................................................ACCT2115 - Cost Accounting I
COMM 230 Business and Professional Communication......................................BUS2242 - Business Communications
COMM 302 Intercultural Communication
COMM 355 Conflict Management
DIGI 230 Intro to Integrated Communication
FNBK 322 Analysis of Financial Statements
MGMT 320 Human Resource Mgmt .......................................................................BUS2275 - Human Resource Mgt

Students must earn a minimum of 12 credit hours at the 300/400 level in their major from Buena Vista University. All transcripts will be evaluated on an individual basis. If questions should arise, please contact the following: 

Emmetsburg Site at 800.861.8981 or 3200 College Drive, PO Box 452, Emmetsburg, Iowa 50536
Estherville Site at 800.650.4346 or 300 S. 18th Street, PO Box 135, Estherville, Iowa  51334
Spencer Site at 800.798.8090 or 1900 N. Grand Avenue, PO Box 245, Spencer, Iowa  51301
Spirit Lake Site at 800.670.5582 or 2008 Hill Avenue, PO Box 24, Spirit Lake, Iowa  51360