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- Harold Walter Siebens School of Business

- Marketing Major



Generate excitement about a new product by creating buzz through press releases and special events. Research customer needs and identify market trends. Develop or redefine a top-selling brand. As a marketing major, you’ll learn how to read the marketplace and shape the public perception of goods and services by applying an understanding of consumer behavior.
Marketing students at BVU get more than a classroom education. Through your studies, you will often have the chance to tackle key business issues of real companies. Early on, you will also network with professionals in the marketing field through countless internship and travel opportunities. As a marketing major at BVU, you will receive a combination of high-quality academics and real-world experience that will allow you to pursue a career that is as varied as your imagination.